I don't want defend "Ibot", because I didn't make me decision yet if I will stay here or in ibot (because I don't have so much time to bot :P I prefer just do scripts. So Ibot like now (for me) have this plus that here are 26k people.) But:
I have some friends in staff and I know, that this option was testing earlier. So it's not like "omg, he has it! I will do it immediately too!". If I'm well informed, it was already done some time ago, but it wasn't public. Only staff, focus members etc could test it.
Price was changed only for Christmas. After Christmas, it will be again normal like always.